Go Beyond a Passive Observer

The first step toward being creative is often simply to go beyond a passive observer and to translate thoughts into deeds.

Tom Kelley & David Kelley, Creative Confidence

Q: Why aren’t you writing a new blog post every day?
A: I’m not a good writer.

Q: How do I get better at the Olympic lifts?
A: Practice, repetition, & patience.

Q: Why aren’t you writing a new blog post every day?
A: I don’t have the time.

Q: How do I get healthy?
A: Make it a priority, not something you squeeze in when all other priorities have been completed.

Q: Why aren’t you writing a new blog post every day?
A: I don’t think anyone will read them.

Q: How do I get to the top of the leaderboard?
A: By focusing on the process, not the result.

Writing is an effort at organizing our thoughts. It’s how we clarify, explore, & stress test ideas. It’s the way we ultimately tame the monkey-mind we all have chattering at us all day.

It’s also one of the most potent ways we have to teach & build trust.

You should write a short blog post to accompany your daily workout not because you’re going to win a Pulitzer, but because the best leaders are those who can best communicate. There are few better ways to do that than by developing the daily discipline of writing & having the courage to hit the publish button.

Every day, you expect your members to voluntarily do difficult things because you recognize the value that lives on the other side of the challenge. Writing isn’t any different & you don’t even smell funky at the end of it. Probably.

Patrick Cummings